Joel Watchman

Joel is a freelance journalist who is passionate about supporting the Fair Trade Movement worldwide. After completing his studies at university, he spent several years traveling extensively. Then, after visiting some of the world’s poorest nations and seeing their quality of life and working conditions, he decided that he had found his life’s purpose!

Joel’s primary goal is to inform and educate people about the importance of supporting the Fair Trade Movement. By doing so, he believes we can all make a contribution towards improving the quality of life and working conditions of those people who are less fortunate than ourselves.