Fair Trade Sports recently become a sponsor for Blue Planet Run, an organization wholly dedicated to bringing the global community together in order to provide safe, fresh drinking water to every single person on the planet.
They do this by raising awareness globally through events and fundraisers, such as their signature event, the Blue Planet Run. The Blue Planet Run began in 2007 and is the first ever around-the-world relay run.
Far too often, people in impoverished countries are forced to drink from sub-par water sources due to exploitation, pollution, or lack of education. While it is true that many corporations fail to take the steps necessary to ensure that their manufacturing processes do not pollute the water table, quite often people living in impoverished countries simply do not know what steps they can take to ensure that they have a clean water source, or lack the ability to do so.
This is where Blue Planet Run comes in. They use the tools at their disposal to put in motion projects like The Peer Water Exchange, a project that gives local peoples the technology and resources to maintain a sustainable water system that can give them clean water.
Take a moment to pay them a visit and donate if you have the means. You could even participate in the next Blue Planet Run relay!
